Biography

Markovichi is a Director of Photography whose work is shaped by a constant search for meaning rather than spectacle.
Starting his career in photography and fashion, he gradually transitioned into cinema, where movement, silence and narrative became central elements of his visual language.

Over the years, he has worked with brands, creatives and companies in Peru and Europe, developing projects that range from fashion films and editorial work to branded content and long-term digital collaborations.

Now based in Valencia, his practice focuses on building visual identity through continuity, helping brands and creators translate their vision into images that feel coherent, intentional and human.

Rather than chasing trends, Markovichi approaches each project as a process — allowing images to evolve over time and become part of a larger story.