©MARK AGREDA
I create visual stories for brands and people who understand that image is not decoration, but direction.
FILMMAKER & PHOTOGRAPHER
Biography
Director of Photography & Creative Partner
I’m Markovichi, a Director of Photography and visual storyteller based in Valencia.
I work at the intersection of cinema, branding and emotion, helping brands translate who they are into images.
Projects
The Vision
I usually work through long-term collaborations, acting as a visual partner rather than a one-time provider.

Creative Direction
Each project starts with an idea, not with a camera. I focus on building visual concepts that feel coherent, intentional and slightly unexpected.

Cinematic Quality
Lighting, composition and movement are treated with the same care as in cinema — because quality is not an effect, it’s a decision.

Professional Production
From planning to delivery, every production is handled with clarity, structure and respect for time. Creativity works better when logistics are solid.

Long-Term Vision
I believe the strongest visual identities are built over time. That’s why I work as a creative partner, not as a one-time provider.
